Winter freezes lengthen Girl Scout cookie season

Christina Breitbeil

After several days of inclement weather and limited cookie sales, the Girl Scouts of Central Texas have decided to extend sales through March 2.

The extension of sales began on the weekend of Feb. 7 — National Girl Scout Cookie Weekend — and will continue for over three weeks to give Girl Scouts more time to reach their sales goals.

Sierra Fernandes, the Girl Scouts’ product program manager for Austin, said that the decision to sell the cookies through all of February has been well received by both customers and Girl Scouts.

“[The sale extension] got a lot of positive feedback … because it gives [the Girl Scouts] a chance to regain their lost weekends of sales, and it helps the older girls meet their higher goals,” Fernandes said. “They have a reward chart that they base their goals off of.”

According to Lucia Weinmeister, public relations executive for the Girl Scouts of Central Texas, the unexpected chance to boost sales hurt by previous inclement weather has sparked enthusiasm among the Girl Scouts.

“We think girls are going to be encouraged to sell some more,” Weinmeister said. “Girls couldn’t make it to their booths this weekend with the cold, [so] we’ve seen a lot of enthusiasm because of it.”

Austin’s recent inclement weather has also prompted the option for customers to purchase a virtual “7th box,” which goes to those who were first responders during the inclement weather. The donations will be part of an event known as Operation Cookie Drop, which delivers boxes of cookies to American military forces and first responders.

“Helicopters [collect] the boxes in a net,” Weinmeister said. “This happens on a service unit level, so each troop delivers [the cookies], and the service unit delivers [them] to the local first responders.”

Rachel Renier, geological sciences and Plan II Honors freshman and a former Girl Scout for 13 years, said that the extension of cookie sales was a smart move.

“I think that, beyond just an organization for young girls, Girl Scouts of Central Texas is also a business,” Renier said. “If this is a necessary measure to keep the organization financially afloat, then I’m all in. As a Girl Scout, I know that every day counts during cookie season, and, besides that, I am loving the extra days to buy cookies.”